Toy Design Tag

Here's one more project I did for DecoPac. It's part of a series of jungle animal cake toys that were ultimately never produced. The lion's tail was meant to act like a lever which, when pushed, would cause his mouth to open and emit a "roar" noise from a tiny speaker. I was asked to make the elephant sit on the cake...

Here's yet another toy design I worked on for novelty cake supplier DecoPac. It's a cake tie-in for the DreamWorks movie Monsters vs. Aliens. It's a little hard to tell from the photo but it's a figurine of the Insecto character and two plastic finger rings featuring the characters B.O.B and Missing Link. The background is a concept painting from the movie...

As I mentioned in a recent post I sometimes design novelty toys for DecoPac, a national leader in the cake industry. Often the toys involve licensed characters but sometimes they are more generic. For this project the client wanted to update the design of their "Sports Fan" cake. I'm not a sports fan myself but I would imagine this particular...

For over a year now I've been designing toys for a company called DecoPac. They create many of the fancy birthday cakes you see in the grocery store bakeries, the ones with little plastic licensed characters on them. They offer a wide variety of quality cake designs for all occasions, and often develop fun themes using licensed characters to tie...

As I mentioned a couple of posts back, one of my clients specializes in themed birthday cakes. They decided they'd like to manufacture little plastic trees to use on some of the cakes, and asked me to draw one up. Here's the concept sketches and final turnarounds I submitted. The tree could only be so tall and so wide. The grey...