Art & Business

I regularly get hired by ad agencies to create "comp art"—rough sketches (sometimes color, sometimes not) designed to help them pitch their ideas to their clients. My artwork has been presented to clients such as Walmart, Target, Best Buy, 3M, and Chef Boyardee. Examples are of course posted on my website. Now you can also download selected samples of my...

2010 was another busy year at Cedric Hohnstadt Illustration. Taking a cue from my colleague Todd Hampson at Timbuktoons, here's a few highlights of what I managed to accomplish over the past year (unfortunately confidentiality agreements forbid me from being too specific about some projects): Comp Art- Marker comps and storyboards for pitches to Best Buy; in-store signage comps for another...

If you're looking for any last-minute Christmas ideas you might want to browse through my Amazon.com store, Cedric Hohnstadt Recommends. It's a collection of books, DVDs, and other resources related to art, animation, and freelancing. Each item is something I have personally owned, used, and found to be especially helpful and/or inspirational. Full disclosure: If you order any of the items...

I guess it pays to use Twitter. This past June I attended the third annual Creative Freelancer Conference. I rave about it often. It's a must-attend event for anyone who makes a living as a freelancer in the arts (illustrators, photographers, graphic designers, etc.) This year to promote the conference the organizers ran a contest: Whoever could get the most people...

Recently I was interviewed by illustrator Bob Ostrom for his podcast "Creative Independence". The interview is now available online. Bob's not only a good illustrator but a super nice guy who's very knowledgeable about the freelance biz. Since starting his podcast he's interviewed a long list of successful freelancers and many of them have some very valuable advice to offer on...

Yesterday I was interviewed by fellow illustrator Bob Ostrom for his podcast "Creative Independence".  For each episode Bob interviews a fellow freelancer and they discuss tips and tricks about the biz. Bob is a terrific guy and he understands the ins and outs of freelancing. It was really fun chatting with him. Bob asked me several questions about how to market...