Over the past couple of years the Minneapolis Star Tribune has hired me to illustrate some ads for Spire Credit Union. The campaign is centered around a cartoon caricature version of their CEO Dan Stoltz driving the company’s trademark antique blue pickup. Here’s a version of the half-page ad that kicked everything off:
Here’s a couple of additional sample Spire images I worked on:
You might have noticed a happy yellow dog in the first image:
Spire has really taken to him. They named him Cash and I just found out they’ve turned him into a life-sized costumed mascot:
The video below features his reveal and also includes some animation based on my drawings. (I didn’t do the actual animation. I just provided a few character sketches and someone else took it from there.)
I’m about to start another really fun project featuring Cash. Can’t wait to reveal it.