I sometimes get hired by business owners to create mascots for their companies and products. An appealing mascot has many benefits, several of which I’ve listed here.
Earlier this year I was hired by a blogger who is building a website about chronic pain and weight loss. He wanted a mascot for the blog who could interact with readers in a friendly, conversational tone. The idea was to create a humorous, jovial knight who is in a bit of denial about how seriously overweight he is.
Here’s some of the initial concepts I submitted:
And here’s a few illustrations using the final design (the last one is a badge for an upcoming blog series called “Not Safe For Breakfast”):
The website isn’t live yet, but when it is you can check it out at itmeansfat.com.